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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/join-in-the-septemberstylechallenge</loc>
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      <image:title>Join in the #SeptemberStyleChallenge</image:title>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/unwanted-clothes-from-your-wardrobe-clear-out-heres-our-top-five-recycling-tips</loc>
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      <image:title>Unwanted clothes from your wardrobe clear out?  Here&apos;s our top five recycling tips</image:title>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/could-what-you-wear-to-wfh-be-affecting-your-productivity</loc>
    <lastmod>2021-01-26T12:08:04+00:00</lastmod>
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      <image:title>Could what you wear to WFH be affecting your productivity?</image:title>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/new-to-second-hand-clothes-shopping-online-heres-five-tips-to-get-you-started</loc>
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      <image:title>New to second hand clothes shopping online?  Here&apos;s five tips to get you started:</image:title>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/join-in-the-maystylechallenge</loc>
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      <image:title>Join in the #MayStyleChallenge!</image:title>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/sustainable-fashion-five-ways-you-can-take-a-new-approach-to-your-wardrobe-now</loc>
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      <image:title>Sustainable Fashion:  Five ways you can take a new approach to your wardrobe now.</image:title>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/what-to-wear-when-you-re-working-from-home-5-simple-ideas-to-help-you-avoid-staying-in-your-pj-s</loc>
    <lastmod>2020-11-05T09:33:22+00:00</lastmod>
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      <image:title>What to wear when you’re working from home – 5 simple ideas to help you avoid staying in your PJ’s</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/interview-with-kennet-radio</loc>
    <lastmod>2020-11-05T09:41:47+00:00</lastmod>
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      <image:title>Interview with Kennet Radio</image:title>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/how-to-take-a-more-sustainable-approach-to-your-wardrobe-without-buying-a-single-thing</loc>
    <lastmod>2020-11-05T09:47:59+00:00</lastmod>
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      <image:title>How to take a more sustainable approach to your wardrobe...without buying a single thing.</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/no-new-clothes-heres-five-tips-you-need-from-the-outset</loc>
    <lastmod>2025-01-10T16:12:20+00:00</lastmod>
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      <image:title>No New Clothes For A Year?  Here&apos;s five tips you need from the outset</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/how-i-became-a-fully-fledged-charity-shop-fan</loc>
    <lastmod>2020-11-05T10:00:52+00:00</lastmod>
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      <image:title>How I became a fully fledged Charity Shop fan.</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/5-good-reasons-to-try-second-hand-clothes-shopping</loc>
    <lastmod>2021-03-29T08:38:26+01:00</lastmod>
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      <image:title>5 Good Reasons To Try Second Hand Clothes Shopping</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/whats-the-oldest-thing-hanging-in-your-wardrobe</loc>
    <lastmod>2021-03-08T16:24:43+00:00</lastmod>
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      <image:title>What&apos;s the oldest thing hanging in your wardrobe?</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/nine-ways-you-can-create-a-more-sustainable-wardrobe</loc>
    <lastmod>2020-11-08T10:43:28+00:00</lastmod>
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      <image:title>Nine Ways You Can Create A More Sustainable Wardrobe</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/getting-good-support</loc>
    <lastmod>2020-11-08T09:42:16+00:00</lastmod>
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      <image:title>Getting Good Support</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/self-care-ideas-for-when-time-is-short</loc>
    <lastmod>2020-11-08T09:51:22+00:00</lastmod>
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      <image:title>Self Care Ideas For When Time Is Short</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/five-things-you-can-do-to-sort-your-wardrobe-in-under-an-hour</loc>
    <lastmod>2021-01-26T12:31:23+00:00</lastmod>
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      <image:title>Five Things You Can Do To Sort Your Wardrobe In Under An Hour</image:title>
      <image:caption>A woman organising her wardrobe</image:caption>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/travelling-light-ten-tips-for-packing-less-than-the-kitchen-sink-this-summer</loc>
    <lastmod>2022-08-15T12:24:06+01:00</lastmod>
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      <image:title>Travelling Light – ten tips for packing less than the kitchen sink this summer:</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/help-ive-had-my-colours-done-now-what</loc>
    <lastmod>2020-11-08T10:30:12+00:00</lastmod>
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      <image:title>Help!  I&apos;ve had my colours done - now what?</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/why-im-saying-no-to-new-clothes</loc>
    <lastmod>2020-11-08T11:02:02+00:00</lastmod>
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      <image:title>Why I&apos;m saying no to new clothes!</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/what-a-difference-a-colour-can-make</loc>
    <lastmod>2020-11-08T11:23:22+00:00</lastmod>
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      <image:title>What a difference a colour can make!</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/thinking-of-getting-your-colours-done-what-you-need-to-know-about-colour-analysis</loc>
    <lastmod>2023-08-21T16:41:04+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/Copy_of_Copy_of_Joyprenuer_Pinterest.png?v=1675083411</image:loc>
      <image:title>Thinking of getting your colours done? What you need to know about colour analysis.</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-fashion-fast-capsule-wardrobe-challenge</loc>
    <lastmod>2021-02-05T16:40:36+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/Vintage_Photo_Collage_Dad_Appreciation_Pinterest_Graphic.png?v=1612445331</image:loc>
      <image:title>The #FashionFast Capsule Wardrobe Challenge 2021</image:title>
      <image:caption>The fashion fast capsule wardrobe challenge</image:caption>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/secondhand-clothes-in-fashion</loc>
    <lastmod>2021-05-06T11:36:16+01:00</lastmod>
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      <image:title>Green is the new black - why secondhand clothes are in fashion</image:title>
      <image:caption>secondhand clothes in a charity shop</image:caption>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-style-challenge-is-back</loc>
    <lastmod>2021-04-29T14:41:16+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/May_style_challenge_2021.png?v=1619703440</image:loc>
      <image:title>The Style Challenge is back!</image:title>
      <image:caption>the may style challenge calendar</image:caption>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/style-me-in-seconds-how-we-used-secondhand-clothes-for-a-fashion-photo-shoot</loc>
    <lastmod>2021-05-10T11:00:23+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/No_to_New_Fashion_Shoot_-_072_copy.jpg?v=1620640644</image:loc>
      <image:title>Style me in seconds - How we used secondhand clothes for a fashion photo shoot</image:title>
      <image:caption>A model wearing secondhand clothes</image:caption>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-staycation-how-to-pack-a-capsule-holiday-wardrobe-to-travel-light-for-a-whatever-the-weather-holiday</loc>
    <lastmod>2021-06-21T10:54:35+01:00</lastmod>
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      <image:title>The Staycation – how to pack a capsule holiday wardrobe to travel light for a ‘whatever the weather’ holiday</image:title>
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  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/secondhand-style-using-preloved-clothes-to-create-outfits</loc>
    <lastmod>2021-07-19T16:43:49+01:00</lastmod>
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      <image:title>Secondhand Style - Using Preloved Clothes To Create Outfits</image:title>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-fluid-wardrobe-how-to-build-the-ultimate-sustainable-wardrobe-you-love</loc>
    <lastmod>2021-08-09T12:24:13+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/piotr-szulawski-XjR-Y8PKeww-unsplash-2.jpg?v=1628508243</image:loc>
      <image:title>The Fluid Wardrobe – how to build the ultimate sustainable wardrobe you love</image:title>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-september-style-challenge</loc>
    <lastmod>2021-08-30T13:26:51+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/September_style_challenge_2021.png?v=1630326411</image:loc>
      <image:title>The September Style Challenge</image:title>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/in-need-of-a-wardrobe-revival-here-s-my-five-day-plan</loc>
    <lastmod>2025-10-20T11:49:41+01:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/Wardrobe_revival_package_dea0c13d-4e2b-4a7c-9e82-2012172ac74f.jpg?v=1760957381</image:loc>
      <image:title>In Need Of A Wardrobe Revival?  Here’s My Five Day Plan</image:title>
      <image:caption>Wardrobe Revival Five Day Plan Blog</image:caption>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/leading-the-way-in-sustainable-fashion</loc>
    <lastmod>2021-11-24T16:59:45+00:00</lastmod>
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      <image:title>Leading the way in sustainable fashion.</image:title>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/come-behind-the-scenes-and-meet-our-charity-pals</loc>
    <lastmod>2021-12-13T11:14:42+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/13c40d40-29d1-4352-a5a1-d04e812d3597.jpg?v=1639394082</image:loc>
      <image:title>Come behind the scenes and meet our charity pals!</image:title>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-preloved-style-awards-2022</loc>
    <lastmod>2022-01-03T12:20:43+00:00</lastmod>
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      <image:title>The Preloved Style Awards 2022!</image:title>
      <image:caption>Frankie and Ruby Preloved Style Award 2022</image:caption>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/our-preloved-style-award-winner-2022</loc>
    <lastmod>2022-02-22T18:48:52+00:00</lastmod>
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      <image:title>Our Preloved Style Award Winner 2022!</image:title>
      <image:caption>Preloved Style Star 2022 Winner</image:caption>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-fashion-fast-challenge-2022</loc>
    <lastmod>2022-03-24T11:56:20+00:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/7_DAY.png?v=1648121674</image:loc>
      <image:title>The Fashion Fast Challenge 2022!</image:title>
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  </url>
  <url>
    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/ways-to-wear-a-summer-dress</loc>
    <lastmod>2022-05-27T10:25:06+01:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0380/6288/2951/articles/Favorite_Style_Question_Instagram_Post.png?v=1653642941</image:loc>
      <image:title>The Outfit Maker Challenge - 9 ways to wear a summer dress</image:title>
    </image:image>
  </url>
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    <loc>https://frankieandruby.co.uk/blogs/sustainable-style-blog/the-june-style-challenge-planner</loc>
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